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Email Marketing for Tourism and Hospitality

Scott Aussie understands the unique needs of the tourism and hospitality industry and leverages the power of email to build meaningful relationships with your customers. Our expertise in Regular Newsletters and Nurture Sequences can transform your email marketing strategy, inspiring and exciting your customers while providing them with valuable content that keeps them coming back.

Our Approach

1. Understanding Your Needs

The first step in our approach is to understand your brand, your audience, and your goals. Whether you’re offering multi-day tours or shorter experiences, we tailor our email marketing strategies to fit your needs. This deep understanding allows us to create email content that truly resonates with your audience and aligns with your brand’s voice and values.

2. Regular Newsletters

Armed with an understanding of your business, we move on to crafting compelling content for our Regular Newsletters. These newsletters keep your audience informed and engaged, ensuring your brand remains top of mind. We leverage the power of reviews and recommendations, especially for shorter experiences, promoting your excellent service and encouraging spur-of-the-moment bookings.

3. Nurture Sequences

In addition to Regular Newsletters, we develop Nurture Sequences – carefully designed email series that guide your prospects on their customer journey. Particularly useful for longer experiences that require planning, these sequences provide valuable, personalised content at each step, building trust and converting prospects into loyal customers.

4. Implementation and Monitoring

Once the content is ready, we implement your email marketing strategy, ensuring your messages reach your audience at the right time. We also monitor the performance of our strategies, continuously optimising to ensure maximum engagement and conversion.

Our aim is to provide you with email marketing services that not only keep your audience engaged but also drive results for your business in the tourism and hospitality industry. 

Ready to Transform Your Email Marketing?

In the bustling world of tourism and hospitality, effective email marketing can make all the difference in engaging your audience and driving conversions.

By reaching out to us today, you are taking the first step towards a comprehensive email marketing strategy that inspires, informs, and connects with your customers.

Let’s work together to create regular newsletters and nurture sequences that truly resonate with your audience and align with your brand’s values. Your journey towards impactful email marketing begins here. Contact us today and let’s turn your emails into a powerful tool for engagement and conversion.

Coronavirus Response Plan

Free advice to help your tourism business survive the coronavirus

18 pages of insights, tips and recommendations based on current research and long term industry trends to help you survive the current crisis.